UAdPost Blog

Leverage: The Secret of Making Big Money

2011-07-20T07:15:00.000-07:00

This is a guest post from ‘frugal‘ and first published at 1stMillionAt33. If you like what you see here, please consider subscribing to his RSS feed.

Have you wondered how some people get so incredibly rich? There’ss a saying: “You need money to make more money.” If you hear that from a poor person, it may sound like sour-grapes. But underlying it, there is probably a grain of truth, not well-understood by the person who says it, but a good observation nevertheless.

What happens usually is that you need money or an asset to borrow a lot more money, which you can use to make even more money. It’s a game of leverage. The money-making potential is always proportional to the total amount of money involved. Whether it’s borrowed or not, it doesn’t matter. So when a business owner is successful in his or her venture, he or she will be handsomely rewarded. But if he or she fails, the leverage works in reverse and may lead to substantial loss or even bankruptcy, depending on the company structure and amount of risk and leverage that is undertaken.

In fact, leverage comes in many forms, and in each case, you can see its multiplicative power.

1. Leverage of employee’s time: As long as each employee can bring in more money than his or her wage, then the money left or the net profit goes into the employer’s pocket. The employer or the business owner is leveraging an employee’s time to make money. Multiplying by more employees is multiplying the profits.

2. Leverage of the machinery: As an example, for an internet retail business, it leverages computer equipment to take purchase orders. Equipment has a fixed cost. As long as the equipment brings in more money before its utility is fully depreciated, then it’s good business. Multiplying by more equipment multiplies the profits.

3. Leverage of copies or copyright or franchise: This is leverage in the purest form of multiplication. More copies of songs or CDs, more copies of software, more copies of books or DVDs, will all result in more profits for the owner of copyright or franchise.

These are the reasons that in Robert Kiyosaki’s four quadrant of E/S/B/I, B (business owner) is a better money-making model than S (self-employed) because of the multiplicative power. S relies solely on the available time of oneself, it has to be multiplied by a very high per hour rate to reach a good income level. However, using leverage is not risk-free at all even when you control your own business.

The other forms of leverage are financial leverages:

1. Margin: Margin power in stock is usually 2X your cash. Margin in forex trading can go up to 400X.

2. Asset-backed loan: mortgage debt.

3. Other loans that are not backed by assets: Credit card debt falls into this category.

4. Marketable options: These are call & put contracts in the stock or futures markets.

5. Employer’s granted stock options: It’s essentially a long term call option on the given stock.

The only leverage that I recommend pursuing are mortgage debt and stock options. The other ones like #1 and #4 are better for professionals. And the interest rate on #3 is usually too high to be worthwhile carrying, unless it’s for very short timeframe. The advantage of carrying a mortgage is explained in my post: “Why is your home the best investment?” Stock options (#5) are very good if you are fortunate enough to have them. Under non-bubble conditions, the value of stocks tend to go up along with inflation, and one should be rewarded with certain gain.

http://www.fivecentnickel.com/2006/06/28/leverage-the-secret-of-making-big-money/

Make Millions Being a "Middleman."

2011-06-21T07:12:00.000-07:00

By: John J Rogers

Here's one of the best work from home ideas. If you're serious about making money, anyone can do this and many
have.
This article is more of a concept than it is an exact "how to" article. That's because market's change quickly and
people have different passions. I can't tell you exactly what to do because a good idea now could be worthless in a
year (or less), but the concept will always be successful.
The concept is basically being the middle man for other businesses. If you can market, you can sell anything. Why not
sell for another company and let them do all the work? This is different from affiliate programs because they’re set at
10%, or whatever. You could make up to 150% with this concept.
I got this idea years ago (maybe 20 years ago) when I saw a guy on the show 60 minutes who felt there was a need in
the flower market for home delivery. He got local extension phone numbers relative to each major city and started
advertising in the yellow pages nationwide with big ads for his flower shop (and he doesn’t even own a flowershop).
His big professional ads made his company look like they were the foremost experts on flowers. He then got the
yellow pages for all of the major cities where he was advertising and put al of that cities local flower shops in a
database. Then he called all of the flower shops to get their prices and their delivery area. When people called to
place an order after seeing one of his yellow page ads, he quickly looked up which flower shops would deliver to them
and which offered the best price. He took the order and added 25% to it for his own profit. He then passed the order
off to the local flower shop where the customer lived.
This guy started this business by himself (as a one man operation), but the story on 60 minutes showed him with four
workers in a room in his house, taking orders fulltime. Some people reading this article may say, "Wow, that's a lot of
work." It is. Making multi-millions is VERY RARELY real easy work. At the time of the story the guy made over $20
million dollars profit in a few years. I don't know what happened to this guy's business when it was all said and done,
but even if he closed up shop the next year after I heard about him, he already banked $20 million in a few years,
enough to never have to work again if he chose not to.
How could this guy without a flower shop, never even seeing a flower, be one of the most profitable flower shop
businesses in the country? Answer: MARKETING! Anyone who looked in the yellow pages could have ordered from
the same store he did, and would have paid less money. But people don't waste their time calling the little free one line
listings at the end of every category. You know the ones, company name followed by phone number. Why should
anyone call them? Half of those companies aren't even in business anymore. People start with the big ads first then
work their way down. And this guy had a real BIG AD which stated basically that his company had everything you
could ever want in terms of floral arrangements, and fast delivery to anywhere in town. Once again this goes to show
you the power of marketing. He's taking someone's order and adding money to the bill, then calling the flower shop
down the street from the customer that just called. Genius!
I did this with a website design business early on in my internet career. I was pretty good at website design, but why
waste my time doing the work. So I marketed the website design services, secured the jobs for $2,000 each then got
another company to make the websites for $500 each. I made $1,500 for just taking an order! I made sure the
websites were GREAT by my standards, but I didn't do the actual graphic or coding work.
I also did the same thing with a printing business, years ago before the market got saturated. There was a real cheap
local printer I knew of who had great prices on flyers and business cards. Way cheaper than anyone online. So I
opened a printing shop. Flyers and business cards - Fast and cheap! The orders were small and light so they could be
shipped around the country. I made a couple grand a week from this business, but it ended about two years after it
started when 50 new print shops hit the net, and cut up the pie.
This is why you see such a variance in prices on the net. I was looking to order some louvered racks and about a
dozen companies were selling them online. The first companies that popped up on the internet sold them for $440
each, kind of high so I kept looking. Another ten companies had the racks for $250-$300, so I bought five for $250
each. A few months later when I needed to buy more, I found a company selling the exact same racks for $140 each!
Guess what. Many of the companies (if not all of them) who were selling the racks at a higher price just took my order,
added $100 to each rack, then called the last company I found and told them to deliver them to me. This happens
every day with probably over 100,000 businesses on the net. If you can market, answer the phone, and take an order
you can make money.
Another lesson is that the company selling the racks for $140 could have made a killing if their website was easy to
find on the net, instead of taking me months to find. Their poor marketing really hurt their business.
So What Should You Get Into?
You have to find a market or find products that aren't saturated yet. Something that when someone types it into a
search engine the prices that come up are comparable to what you can sell this item for. Also look for high ticket niche
items that you can add $50-$100 on and it wouldn't look too obvious because hardly anyone else sells the item.
Some businesses took me months of research to develop the concept, and then the business I developed from the
concept made me $200,000. This is how making money works.
Even if I posted a simple million dollar idea on this website, that didn’t cost too much to start, it would no longer be a
million dollar idea after 1,000 people tried it the same week. Million dollar ideas are just that, because of their lack of
competition. Once the whole world is doing it, not only is it no longer a million dollar idea, the idea isn’t even profitable
for anyone anymore.About The Author:
John J Rogers is one of the foremost money making experts on the Internet. Visit his websites for his free articles and
more! http://www.thingswelearned.com, http://www.christianboys.com,
http://www.silvergoldcrosspendantnecklace.com.
Article Source: www.isnare.com

How Get 750 FREE back links every month. Get Higher Traffic Rankings Now!

2011-02-24T08:24:00.000-08:00

Building backlinks to your pages is an essential part of SEO (short for Search Engine Optimization) for two reasons. The first reason is that it helps your pages get indexed faster, which is very important because you want the search engines to find them as soon as possible and crawl them regularly. The second reason is that it helps your pages get higher search engine rankings for the keywords of your choice. The more backlinks you have, the better. Period.

However, building backlinks can be a time-consuming, boring process. You can outsource the process to an agency and pay a lot of money... Or you can do it yourself with SocialMonkee! SocialMonkee is an instant backlink builder allowing you to build 25 unique backlinks, every day, FREE! All links are on unique C-Class IP addresses and domains. Imagine being able to create 25 unique backlinks every day, with the click of a button, FREE! Well, you can stop imagining...

So, 25 unique backlinks every day... That's a total of 175 backlinks every week, 750 every month. If you upgrade, you will be able to build 100 uniques backlinks, 3 times a day! That's a total of 2,100 backlinks every week, 9,000 every month! The good news is... you can get a Premium Account, FREE! All you need to do is to refer 12 members, and your account will automatically be upgraded. If you're not really into referral marketing, you may upgrade right now for a low one-time fee.

Submitting a page to SocialMonkee via the members area takes under two minutes, but there's an even faster way! They created a Firefox plugin that allows you to submit your page to up to 100 sites in just a few clicks, using nothing else than Firefox! If you have a Premium Account you will also get access to link reports and RSS feeds, which are great to keep track of your backlinks and get them indexed fast. Submitting your RSS feeds to RSS submitters is actually a very important step in link building.

So what are you waiting for? Join SocialMonkee now while it's still free!

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50 Side Businesses You Can Start On Your Own

2010-09-28T06:17:00.000-07:00

Written by Trent

In the past, I’ve discussed how it’s a good idea to spend your spare time dabbling in entrepreneurship: it fills your time with something that you choose (and thus you enjoy) and sets up a potential long-term revenue stream. I also discussed how I got a side business going myself.

Since then, lots of readers have written to me, asking for ideas on how to start a simple side business. What follows is a list of 50 of those ideas that I’ve collected over the last year or so. Each of these ideas is very simple to start, and most can be done as a sole proprietorship at first (meaning you don’t have to file any legal documents to get started, though you will want to do that if it starts to take off). Most of these can be done at home in your spare time in your spare space, too.

Ready? See if there are any ideas below that fit you well. If you find an idea, seek out a guide on how to get started in that area.

Antique refurbishment This is a perfect side business for people who love antiquing. Take worn-out antiques home with you, invest the time and care needed to transform those old items into something amazing, then resell them at a profit.

Auto detailing Have a meticulous eye for detail and love to get things gleaming clean? Auto detailing is probably a perfect side business for you. In essence, your job is to make cars sparkle inside and out – and many people are quite happy to pay well for this service.

Babysitting Got lots of evenings free? Like kids? Babysitting may be a great side business for you. Keep an eye on multiple children on Friday and Saturday nights and you can earn some solid income.

Bed and breakfast Have some extra space in your home? Turn that extra bedroom into a “bed and breakfast” room. This works particularly well if you have a somewhat older home or live near an area that attracts regular travelers and tourists.

Blogging If you enjoy writing, find a topic you’re passionate about and start a blog on the topic. All you need is a computer, some time, and some energy to consistently write.

Cake decorating Enjoy baking and have a bit of an artistic touch? Learn how to decorate cakes and make them for special events. One of my mother’s old friends does this and makes quite a bit of money on the side.

Candle making Candle making is a great little craft to learn. You can often easily sell the candles at local shops and also through websites like Etsy.com.

Candy making Homemade candies are easier to make than you think and quite popular. Package them in nice little boxes and sell them through a local gift shop.

Card making This is another artistic “crafty” angle you can follow. Make greeting/birthday cards from scratch using your own photographs, some blank cards, and a healthy dose of artistic flair. Again, you san sell items like these through a local gift shop or at sites like etsy.com.

Catering If you love to cook, take the “Blondie” route and start a home catering business. Catering is a business that’s perfectly designed to reward those who plan well and can often fit perfectly into weekends, lining up wonderfully opposite a normal workweek.

Childcare service Many states allow people to start up in-home daycares with minimal licensing and paperwork. If you love children and have plenty of time and space at home, this is a perfect business to get into.

Cleaning services for businesses Many businesses and civic institutions have a need for individuals who will provide cleaning services at a low cost outside of business hours. This is a great side business for those who can put in a few hours late at night or on weekends.

Collectible trading If there’s a particular type of collectible that you know a great deal about, you can often make good money as a collectible trader, utilizing tools like eBay and opportunities to find those collectibles in the community. I had some success with this myself with both trading cards and video games in the past.

Computer troubleshooting I had some success with this in the past, though I’ve largely moved away from it now. If you have a knack for fixing computers, this is a good place to start.

Consignment buyer Consignment shops and consignment auctions are often loaded with good deals if you know how to identify them – quite often, you can turn these good deals around and make a nice profit elsewhere. Get started by visiting some consignment shops and critically evaluating the prices on the items there.

Cookie making Much like candy making, homemade cookies can be a great seller. Bake the cookies, package them well, and resell them through a local gift shop. Often, you can find people in your social network who will buy batches from you for special occasions.

Dinner preparer I recently met a woman who earned quite a bit of money as a very part-time chef. Once a week, she would go to someone’s house and prepare a homemade meal for their family, then do all the dishes and cleanup work. This gives the family plenty of together time, while earning the lady some cash in the pocket. If you love to cook, this can be a great opportunity, but you may have to put a lot of work into searching for clients.

Event coordinator Events like family reunions and large parties are often full of busywork that many people simply don’t want to tackle. That can be the perfect place for you to step in and take charge of the planning and coordination.

Event DJing Are you an audiophile? If you have a great sound system and a large selection of music, you’ve already got what you need to hire yourself out as a DJ for various events and receptions. This is a great way to fill an afternoon and evening while also earning some cash in the process.

Exercise teacher Many gymnasiums will trade membership and often a bit more for a person willing and able to teach an exercise class. If you’re in good shape, this is a great opportunity to earn some extra money, plus it can often lead to additional income with one-on-one teaching opportunities.

Furniture making If you’re adept at woodworking and have just a bit of basic equipment, it’s easy to get into business making deck furniture. It only requires a few items – a saw, a drill, a sander – and some creativity and passion for working with wood.

Garage sale management One person I know holds a garage sale at their house almost every weekend during the summer. As a result, that person has a lot of regular customers who stop by almost every weekend to see what’s on sale. That person then goes to neighbors and friends and offers to sell their stuff at that yard sale for them, splitting the proceeds. People are usually happy to do this, since they don’t have to go to all of the work of running a yard sale, but still get rid of unwanted items and earn a bit of money, too.

Gardening services I’ve actually had requests from others for people willing to do this, so the demand is out there. To put it simply, some people are willing to pay others to get a vegetable or flower garden started for them in their yard so they can have access to ultra-fresh produce without all the legwork.

Handy man services Skilled at basic home repair? Let people know that they can call you for little repair jobs, like basic plumbing and other things. You’d be amazed at the simple things people are willing to pay others to help them with.

Housecleaning Many people simply don’t enjoy cleaning their homes and are willing to pay a reasonable price to have someone do the work for them. This is a great way to earn extra money in a flexible way, particularly if you have time off during the workweek.

Interior decorating Fascinated by interior design? Have a huge collection of interior design materials around? Many people are quite happy to hire individuals to help them decorate their home – I know, for one, that I have no eye for this type of thing.

Jewelry making If you have a good eye for detail work and a lot of patience, homemade jewelry can be quite profitable. As with other items on this list, there are many opportunities to sell such items through local gift shops or at sites like etsy.

Knitting / crocheting / quilting Skilled at creating blankets and sweaters? There’s a huge market for these types of items – even better, you can usually make them in your spare time whenever you have it. As always, local shops and places like etsy are great places to go to sell such items.

Landscaping services Willing to mow lawns and trim bushes and trees? Many people are quite happy to pay for such services. Not only is this a great side business for a fit adult, it’s also a great way for a teenager to get a small business started.

Meal-to-go preparations Remember my earlier post about breakfast burritos? Making meals in advance is a great way to save money for yourself – but you can often prepare these for others as well and sell them for a markup. Prepare eight casseroles, for example, then sell six of them to cover your costs, and you’ve got two free dinners for your family (and maybe a bit more). You can grow this by taking orders from others and finding out what they like.

Online media consultant Like participating on messageboards, Facebook, Twitter, and so on? Become an online media consultant and help people promote things. Start small – help local businesses get a presence on Facebook and set them up with Twitter. From there, you can grow to whatever works for you.

Personal shopping Many very busy people and elderly people are willing to pay a fee for people to do their shopping for them. Simply retrieve a shopping list from them, return with the receipt, and accept payment for the purchased items (plus a little fee). You can often do this in conjunction with your own shopping trip if you’re well-organized (take two carts!).

Pet grooming Many people loathe bathing their pets and trimming their hair – I know I do. Pet groomers perform these tasks for a small fee – a perfect job for a person who loves dogs and cats.

Pet sitting When people go on trips, they’re often concerned as to what will happen with their pets. That’s where you step in – offer yourself as a safe place to leave their pets, or be willing to go to their home to take care of their pets.

Pet walking Many busy people leave their pets home all day, but realize that those pets really could use a vigorous walk (and an opportunity to relieve themselves) during the day. Pet walking is a great opportunity for exercise, fresh air, and some pocket money if you have free time during each day.

Pet yard waste cleanup For many people in suburban areas, cleaning up pet yard waste is a real hassle – it’s disgusting, for one. Instead of cleaning it up themselves, they might hire someone to do it regularly, two to three times a week. There are several such services in our area, actually.

Produce selling Like to grow vegetables? Focus in on one vegetable and sell the excess to grocery stores and at farmers’ markets. My father does this with tomatoes and earns some solid extra money during the summer months. You can do really well, though, if you can grow things inside during the winter – February fresh tomatoes can sell quite well.

Proofreading Have strong English skills and exceptional grammar? You may have opportunities to work as a proofreader from home. Advertising for this can be difficult – seek out those who might actually be able to use your services and advertise directly to them.

Public speaking If you’re the type of person who can get the attention of a room easily, public speaking might be for you. Take advantage of every public speaking opportunity you can and you’ll be surprised at the opportunities that make themselves available for you.

Scrapbook making Many people dream of having beautiful scrapbooks. They collect all the materials they want in the scrapbooks but never follow through on the actual creation. You can step in here – take their ideas and materials and assemble a scrapbook for them.

Senior citizen assistance Many elderly people need assistance with a wide variety of simple household tasks – cleaning, laundry, and so forth. Many children of elderly people are quite willing to hire someone to help out their parents.

Sewing and alterations My wife is quite handy with a sewing machine and often hems and modifies our children’s clothes. She could easily take this a step further and offer her services to others, doing basic garment repair and modification for a small price on lazy evenings.

Soap making Making amazing homemade soaps isn’t as hard as you might think – it just takes time and patience. Again, items like these can easily be sold via local gift shops and through websites like etsy.

Teaching music If you know how to play an instrument (particularly the piano or the guitar) and have patience, you’ve got what you need to teach others how to play. Offer lessons in that instrument to others – this can also be an excellent thing to barter with, too.

Toy making From simple things like sock monkeys to more elaborate things like handcrafted chess sets, many people are willing to pay good money for handcrafted toys that you can easily make at home in your spare time. Again, gift shops are the place to go with items like these.

Tutoring Did you major in a particular topic in college? Do you have patience with children? You likely have what you need to tutor kids in particular subjects. Seek out parents and let them know that you tutor in a particular subject and provide materials for them to share and phone calls will often trickle in.

Video preparation services Many people like to have videos made for special events, such as weddings, or for gifts. This may mean actually taking the video yourself at a special event, or it may mean simply assembling materials and creating a video from those items. Either way, with a well-equipped PC, some taste, and some patience, you can make quite sophisticated video productions at home.

Virtual assistant Many ultra-busy professionals appreciate having someone who can check and answer their email, organize task lists for them, update their calendars, and so on, with minimal interaction. The best part is that you can provide this service from home with a good internet connection.

Web site design Many small businesses in your community could use a very basic web presence to tell others about their business. Quite often, these businesses don’t have a large budget for such things. That’s where you come in – get a bunch of clients from the local community by beating the pavement, create sites for them, and maintain them for a small fee. Get enough businesses and you have a nice side business of your own that doesn’t require a ton of maintenance time.

Wedding planner If you’re one of those people who can’t help but flip through bridal magazines and think about various wedding arrangements in your daydreams, wedding planning might be the perfect thing for you. A great way to get started is to develop a website on the topic, get to know people online, and offer your services throughout the community.

I’m betting the readers have many, many more ideas along these same lines.

3 Easy Ways To Make Money Online

2010-06-02T09:43:00.000-07:00

Easy Ways To Make Money Online

The latest trends in Internet marketing offers a number of ways to make money online. These easy ways to make money are more charismatic if they do not involve any products or service transactions. This article spotlights the three easiest ways to boost up your income through E marketing. These three ways are:

1. Pay per click
2. Pay per lead
3. Pay per sale

Pay Per Click is a latest online advertisement method. In this the advertisers will post their advertisements on host websites. These hosts will get paid when the visitors click on the advertisement posted in the web. Keyword phrases play a key role in this and the advertisers focus on these to target the visitors. Google Ad Sense is a fine example. Here all you have to do is to run pay-per-click ads provided by Google on your Web site. You will get paid every time a visitor clicks on an ad posted in the website. This money is your share from the advertisers who are part of the Pay per Click campaign run by Google. Every valid click earns you money.

Pay Per Lead is another simple way to make money online. Here you can earn on the basis of qualifying leads. If you own a website, you can let the advertisers publish their ads and they will pay for leads generated at their destination site. A lead can be even a simple e mail, a news letter, few files or software downloads. Pay per lead is an affiliate marketing methodology. There are about 52 different potent companies that offer this e marketing methodology. For instance the American Diabetes Association, which pay $30 for every click on their site. Here there is no matter of sales and services. Hence it is a safer as well as simple way to make money from your website.

Pay Per Sale can be referred to as the amount you receive if a referral link results in a sale. Here also you are not involved in any sales. You just serve as a middle man between a purchaser and a seller. The customer reaches his provider through your website. The payment is based on the number of sales that are straight away generated by an advertisement in your website. Here the advertiser will pay you proportionate to the actions performed by the visitors who visited your website. This is also a tension free way to make easy money online.

These easy ways help you to make an extra income

How to Survive Unemployment-The Survival Kit

2010-03-10T05:48:00.000-08:00

Cutting expenses to maintaining affordable standard of live is very important. Below is a list of all the basic resources that you will need to survive unemployment.

1. Food
For assistance visit get food visit the following links:
http://feedingamerica.org/foodbank-results.aspx
http://www.capitalareafoodbank.org
http://www.ampleharvest.org/find-pantry.php
http://www.211.org

2. Shelter
For rental assistance and shelter visit the following link:
http://www.211.org

3. Low cost or FREE Internet
Public libraries often have free internet access http://www.librarysites.info
Many public stores of offer free wifi internet service www.wififreespot.com

4. Clothing Assistance
http://www.salvationarmyusa.org
http://www.efoodnet.org/Page24.aspx
http://www.angelsofgodoutreach.org
http://www.211.org

5. FREE & Low cost Health Care
http://www.freeclinics.us/freeclinic.php
http://www.healthcarevolunteer.com
http://www.rxassist.org/patients/res-free-clinics.cfm
http://www.211.org

6. Transportation
http://blueprintforaging.org
http://www.rideconnection.org
http://www.erideshare.com
http://vanride.com
http://kindrideshare.org
http://www.nuride.com
http://www.211.org

We hope and pray this helps you in your time of need. UAdPost.com

Top 10 Secrets Of Outrageously Successful Business Owners

2009-07-06T21:57:00.000-07:00

Are you struggling to make a profit? Are you challenged in reaching your next success level? Would just like to reach your desired business goals faster?

Then “THE TOP 10 SECRETS OF OUTRAGEOUSLY SUCCESSFUL ENTERPRISES” is a *must* for you. These business secrets are the *BEST OF THE BEST.* These secrets were not gotten from a book or seminar. Rather they represent the wisdom I gained from coaching & consulting hundreds of businesses over the last 21 years … from the soloist entrepreneur to multi-billion dollar companies.

I GUARANTEE if you apply any one of these top 10 secrets with conviction and commitment, you will experience quantum leaps in your business.

MINDSET SECRETS

1. *EXPECT* TO WIN… *EXPECT* TO SUCCEED

While we all experience highs and lows in our business, outrageously successful enterprises EXPECT to succeed over the long run. For such enterprises,

Success is the ONLY option.

To what extent do you EXPECT to succeed in your business? What less empowering expectations currently undermine your success? Make a *decision* today to succeed. “Cut the cord” on all other possible outcomes.

2. LIVE AND BREATHE YOUR MISSION STATEMENT

While most businesses have crafted a mission statement, it is not enough just to have one. Outrageously successful enterprises live and breathe their missiion statement … in every goal, every strategy and every project of their business. It is the life force and the reason for everything they do.

Do you have a compelling mission statement for your business? Do you communicate it - both in words and actions - to every client, every prospect, every employee? If you asked any one of these stakeholders what is your mission, would they know what to say?

Post and read your mission statement daily. Include it in all your collateral materials. Live and breathe your mission statement in every goal, decision and action. This one principle will make your business a compelling magnet for greater and greater levels of success.

3. ALWAYS ASK THE MILLION $$ QUESTION:

***** “Where is the opportunity in this situation?” *******

Within *every business challenge,* there is an extraordinary opportunity for a HUGE breakthrough. Even with the most difficult challenges, outrageously successful enterprises never see challenges. They ONLY see opportunities. They constantly ask: “Where is the opportunity in this situation?”

Where is your focus right now in your business - on the challenge or the opporunity? Make it a habit with every challenge to ask: “Where is the opportunity in this situation?” that one question will blow open the doors to new solutions, new strategies and new possibilities to take your business to the next level.

4. BECOME THE ULTIMATE BUSINESS “ROMANTICIST”

Outrageously successful enterprises are constantly “IN LOVE.” Yes, that’s right. They LOVE their customers. They LOVE their employees and vendors. They LOVE their visions. They LOVE everything about their business.

This priniciple is not something you get from a book. It comes from the very heart and soul of why you are in business. When you are “in love,” it shines forth in every client interaction, every exchange with a prospect, every dealing with a peer or vendor. Remember the old cliche, “People don’t care what you know; they want to know that you care.”

Are you “IN LOVE” wiith your clients and prospects? Are you “IN LOVE” with the benefits you offer? Are you “IN LOVE” with every aspect of your business? If not, why not? What do you need to change about your attitude, beliefs or actions to become the “Ultimate Business Romanticist.”

STRATEGY SECRETS

5. LOOK AT MARKETING AS A *CONTINUUM*, NOT AN EVENT.

Contrary to conventional business thinking, marketing does not end with a sale. Outrageously successful enterprises know that marketing is a perpetual process. And, contrary to most business practices, these enterprises focus more than 50% of their marketing efforts **after the sale** — such as ‘post sale” follow-up, repeat business incentives, backend selling, referral marketing, etc. They know that the greatest revenues are generated *after the sale.”

How do you see and practice marketing in your business — as an event or a continuum? What *post sales* and prospect follow-up activities can you incorporate as the focus of your marketing efforts? This one shift n your marketing focus alone can increase your revenues 100%, 200%, even 500% … more than any marketing action you take in your business.

6. CONSTANTLY “MARKET UP”

Within every target market, there is a high end and a low end market and everything in between. Million $$ enterprises constantly stretch their marketing sights and target prospects that most businesses would think impossible to acquire as clients. They constantly “market up” to high end prospects … a strategy that catalyzes their business to a much bigger game.

What specific prospects … or kinds of prospects … would you love to have a clients or customers but think it is impossible? Think out side the box and think BIG. It could be celebrities, politicians, admired companies or CEOs, leaders in your community, rolemodels, etc.

Pick one high end prospect to start. Build a marketing campaign to reach that person or company. This strategy requires persisitence, yet is well worth it. From my own first hand experience, ”marketing up” can skyrocket your reveneues and business exposure instantly and multiply your profits for years to come .

7. MAKE “ADDING MORE VALUE” YOUR #1 CRUSADE.

Outrageously successful enterprises are in the business of creating value. They have a stgrong conviction to contribute to more and more richness to their cleints’ lives and businesses.

In everything they say and do. they let clients know “you matter. Your well-being and success is important to us.” They focus on “what do I have to give?” … NOT “what do I have to do to get a sale?”

Where is your focus right now — on adding value, or making the sale? Make a list of at least 10 ways yo can increase the value of your products and services. Implement the easiest one ideas … starting now. Make “adding value” a routine business priorty. When you do, your products and services will sell themselves.

PERFORMANCE SECRETS

8. OPTIMIZE, OPTIMIZE, OPTIMIZE

Outrageously successful enterprises are masters at achieving the greatest return at the lowest possible risk. They constantly look for ways to reduce the amount of time, money and energy to achieve their ultimate goals.

They take what works and see if they can make it better, faster, cheaper. They know the “what if” implications of every new strategy, goal, product or service. They are pros at maximizing performance tradeoffs.

Do your know the profitabilty of each product or service you offered? Do you know what clients are the most expensive, demanding or time-consuming to serve? If you doubled your client base, do you know the implications on costs, revenues and the operations of your business?

To optimize your business results, think highest and best use of your time, energy and money. ALWAYS THINK HIGHEST AND BEST!!

9. MULTIPLY PROFITS THROUGH THE POWER OF LEVERAGE.

Most businesses build their enterprises in a haphazard way. Outrageously successful businesses grow their businesses from a place of leverge. They look for new ways to convert their current assets, strengths and opportunities into new revenue streams. They constantly take inventory and seek ways to profit from untapped capabilities and underutilized resources. They integrate marketing activities into a single business strategy to maximize results.

How can you leverage

*** your current assets (eg., your client base, employees),
*** your current strengths (eg., your knowledge base, processes),
*** your current resources (eg., your business network, capital),
to quickly grow your business?

How can you revamp your marketing activities so that your products and services sell each other? Leverage is one of the most under-utilized principles for multiplying profits in business.

10. DEVELOP A BIAS TOWARD ACTION

Outrageously successful enteprises understand that, in today’s economy, windows of oportunity are often measured in months … not years and decades. They know they cannot wait for the perfect strategy, the perfect solution to capitalize on these opportunities. They must act quickly if they want to thrive in these highly changing times.

What new projects, strategies or opporatunites are you stalling in order to achieve perfoection? What new practices, support structures or habits will accelerate your bias toward action?

Taken from http://www.margretjons.com/online-business-promotion-and-marketing/top-10-secrets-of-outrageously-successful-business-owners/